Case Studies

Proven examples of work and deep dives into wider SEO theories.

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Generative AI Search Experience

Google Announces Generative AI Search

Retiring Ranking systems

Google’s Retiring Ranking Systems Doesn’t Mean Tech SEO is Dead

Latest case studies

Case study - medline

Medline: Subfolder Migration

Case study - porcelain superstore

Porcelain Superstore: Technical SEO Project

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