What to do if You’ve Been Hit by an Algorithm Update
Google frequently updates its search engine algorithms, which can significantly impact rankings. How your SEO agency or SEO consultant responds to them can be a crucial litmus test of their expertise. If your SEO agency or consultant panics every time a core algorithm update is released, it’s probably time to move to a different supplier. […]
Get Your SEO Recommendations Implemented
I’m sure we’ve all been there. We’ve completed an audit and now have a roadmap of issues to work through. The client is also on board with the recommendations, and so are the stakeholders, but you’re struggling to get your SEO recommendations added to the dev queue. Even with the best SEO recommendations in hand, […]
100 Tips from Tech SEO Tuesdays
Tech SEO Tuesdays started to share tips and advice with others in the industry. Posted weekly on LinkedIn, Twitter, and elsewhere, you can find the full list of technical SEO advice here! I’ve been working in SEO for more than 5 years and have dealt with countless website migrations and audits. I’ve certainly come across […]
Google Announces Generative AI Search
This week, during Google I/O, we saw the announcement of a new Generative AI experience coming to Google SERPs in the future. Also known as a Search Generative Experience (or SGE), this promises to be in a big change in how people search, and how we deal optimise websites. What does Generative AI mean for […]
Best Practice SEO Checklist for 2022
I’ve devised a best practice SEO checklist that marketing professionals of all abilities and stages in their career can use to optimise their websites and stay ahead in their respective marketplaces. Best Practice SEO Checklist This best practice SEO checklist covers the core areas of website optimisation, from the set up of a website, researching […]
PIM and SEO
One proven way to drive revenue is by optimising product content for search as part of an SEO strategy. A PIM (Product Information Management) solution gives you the tools you need to optimise your content for SEO at scale. Therefore, you can use a PIM system to optimise your website content for richness, accuracy, and completeness. […]