What Are the Benefits of Subdirectories vs Subdomains?
I’ve previously talked about the importance of good website architecture, and how you choose to set up specific areas of your website also plays into this. Choosing whether to use a subdomain or a subdirectory (also known as a subfolder) can be a big decision and can have a larger impact on your website than […]
11 Reasons Why Your Organic Traffic Has Dropped
Website traffic comes and goes, unfortunately. No one enjoys it when their organic traffic drops, and when it does, your first instinct may be to panic. You start to wonder, did Google release an algorithm update? Were you the victim of an SEO attack? What happened?! Reasons Why your Organic Web Traffic Dropped As a […]
Top Steps in a Site Migration
As an overview, the top steps of a site migration are: On-boarding, Pre-migration, Staging environment, Post-migration, Learning and analytics. But How Do These Work in a Site Migration? Let’s look at these a little deeper. 1. On-boarding This is where you need to understand the purpose of the migration and make sure that everyone is […]