Directives

Directives
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Robots’ meta directives (occasionally called “meta tags”) are pieces of code within a website that instruct crawlers on how to crawl or index the content on the web page.

Types of Meta Directives

There are many different directives that you can choose from, but the most common are:

  • Index = include this page in the index.
    • There is no need to include this if a noindex tag is not specified; the default is to assume that a piece of content should be indexed.
  • Noindex = Do not include the page in the index or show it on SERPs.
  • Follow = Please follow this link on the page to discover other pages.
  • Nofollow = Do not follow this link on the page to discover other pages.

Here is a complete list of directives supported by Google: https://developers.google.com/search/docs/crawling-indexing/robots-meta-tag

Here is a comprehensive list of directives supported by Bing: https://www.bing.com/webmasters/help/which-robots-metatags-does-bing-support-5198d240

Synonyms:
meta tags
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